B2B Marketing Blog

Stay updated with the latest insights, strategies, and best practices in B2B marketing.

B2B Email Campaign Follow-Up Best Practices

B2B Email Campaign Follow-Up Best Practices

Last updated 11/8/2025

A clear B2B email follow-up guide that shows you exactly how many emails to send and when to send them based on signals from your prospects. Know who you should contact, how often to follow-up, the best times to send, and when to stop.

How to Verify a B2B Email List in Excel

How to Verify a B2B Email List in Excel

Last updated 10/28/2025

Verify B2B email lists in Excel using formulas and Power Query. Clean syntax, flag non-work emails, sample MX, and score quality in under an hour.